ADELAIDE

your website needs to be mobile-ready and responsive

Over 50% of Web Searches are Using Mobiles

Reach your customers at home, at work and on the go. Your website has to be mobile friendly or your website visitors will go elsewhere – it’s that simple. Search engines like Google, are now using mobile-friendliness and speed for website rankings.

A responsive design is a essential for your business.

The proliferation of mobile devices can no longer be ignored; if your website is not catering to a mobile audience, you are reducing your chances of showing up on search engines and turning business away when users get to your site. A responsive website design and SEO services will help you improve the following with your target visitors.

• Increase your conversion rates to drive more sales
• Increase time on site
• reduce bounce rates
• improve customer retention and brand loyalty

we simplify web design, the internet and SEO

Importance of Page Rankings

Stay ahead of the pack. All of our website designs are published, search engine ready, straight out of the box. This provides you with a solid platform to kick-start future SEO services.

Performance

Performance is a crucial factor for converting customers and maintaining your user base. Ranking higher on search engines with our SEO services, is also dependent on your site’s performance. Our websites are prepared with performance at the forefront and designed to deliver a great experience.

Design Flexibility

Website design requires many design, branding and SEO services incorporated. We will take virtually any design requirement and provide you with an interactive and functional website. You shouldn’t settle for a pre-built template designed website, common place among cheaper offerings.

avoid huge up front costs with easy monthly payments

How to Save and Web Design Concerns

Should you have concerns about the resources needed to invest up-front, for a custom website, our payment plans are the perfect answer. Usually, with many web design companies, once your site is published online, they say goodbye. This can expose you to the hazards of having a website that isn’t achieving any results for you.

Save with our web design services

With a GO4WEBS full-service plan you get total peace of mind, allowing you to focus on running your business. Everything is covered by a monthly fee, similar to a mobile phone contract, where you get the phone, calls, texts and data all included. This service allows you to easily plan and stay within your business expenses. Your website is safe, secure, and fully maintained. You will save time and money with the service.

Considerations and Concerns

A common concern is that you don’t have much content to add for frequent updates or you don’t have time to blog. The short answer is that you don’t need to. Sure, more activity and frequently refreshed content can generate more interest, but any web presence is probably better than none.

When you consider the long-term benefits a website will provide, the cost to design a good website should be well worth it. Other concerns often relate to a business not being web-oriented or that it wouldn’t sell goods online. The answer to these concerns is that a business website can provide so many more benefits.

Your website is not simply a pretty picture. A website shouldn’t be thought of as a piece of static artwork. They are an ongoing, ever-evolving relationship between your brand and a user. The best kind of website design evokes action. Effective web design and SEO services are critical to the success of your organization and every creative choice we make brings us closer to getting your message across to your target audience.

your website can accomplish many things

Let us Help Your Business

What Do You Need? 

Lead Generation

A website opens your business up to a massive amount of new opportunities, assuming that your website can be found. Let us help you turn your website into a lead-generation machine with our SEO services.

Referral Validation

Often, businesses are looking for a website to reflect the high quality of their products and services. We all know that one of the first actions someone will take after hearing about your business is looking you up online. Making sure your website is professional and communicates the right message is paramount in closing the deal. Your website can be your sales teams’ best friend.

Convert More Customers

Your website may be representing your company well and have decent exposure, but it is not getting your potential customers to take action, such as making a purchase or visiting your store.

Further Reading About Web Design

Website DESIGN costs

When you choose to buy or build a website, you can start anywhere your budget allows. The trick is to ensure you don’t need to change technology should you desire to upgrade at a later date.

A simple search of the “internet” will quickly show the cost to create a website varies greatly.

Designing a website yourself is the cheapest option and the cost can range anywhere from a $100 to $3,000+. Remember, after you factor in your time, the effort required and the end result, maybe this option is just not worth it. Probably the  same reason you gladly pay dentists, accountants, auto mechanics and roofing contractors for their expertise. They can usually get the job done quicker, better and cheaper than you could yourself.

For a basic website created from a template from a semi-professional designer goes from $200 to $500+.

Custom designed website from a freelance range from $1000 to $5000+. Through an website design agency with a huge overheads, a similar website could cost $10,000 to $30,000+, whereas larger bespoke websites might cost between $40,000 to $100,000+.

Every extra feature and degree of difficulty you desire escalates the project cost. Obviously the more prepared you are the less expensive the project should be.

Depending on what you want your website to do, also, whether you are managing the project or engaging web professionals to manage and complete the project effects the cost. Factors such as the number of pages, the content and complexity of the design, whether a contact form is required, or a banner design, content management system, shopping cart, payment or delivery charge options, there can be hundreds of points to consider.

Still Want to DIY

Interesting article by Government Business Organisation in Queensland, about creating a website.  Link to full article from Business Queensland

A quick search of the internet, to discover the steps needed to start a website will produce a wide range of results. Regardless of the steps or stages involved, the most important step is, register your domain name. We suggest, even if you are not ready to start your website right now, register your domain name. Here is some free advice; don’t just choose the cheapest domain name or hosting service from the internet, you may find later, when you need it, that they own the name and the hosting company owns your website files.

Creating a Website

Most customers will expect to be able to find your business on the internet. Whether you are selling your products online, or simply want to provide some information about your business and your contact details, having a website is almost essential.

It’s a good idea to think about what you hope to achieve with your website before you start creating one. Researching your competitors’ websites can help you get a clear idea of what may work best for you.

DIY – To Create a Website

Follow 4 Basic Steps

Register your Domain Name

Your domain name should reflect your products or services so that your customers can easily find your business through a search engine. Your customers may also expect your domain name to be similar to your business name. Your domain name will also be used for your email address. While you can use a free email address such as hotmail, sending emails from a business address looks more professional. To register your domain name, you will need to find an accredited registrar and pay a fee.

Accredited registrars are organisations who are authorised by auDA, the Australian domain name administrator, to provide services to people who want to register a new domain name, renew their existing domain name, or make changes to their domain name record.

Choose a Web Hosting Company

You will need to find a web hosting company to get your domain name on the internet. Most of the major internet service providers offer web hosting services. They can also provide you with multiple email addresses. Monthly fees for web hosting vary depending on how large your website is and how many visits you get.

Prepare Your Content

Think about what you want your customers to be able to do via your website. This will help you work out what sections or pages you want to include. Consider what information or transactions your customers will want and make sure the site is structured to make it easy for them to find and do the things they need. Just as you might hire a professional to design your site, you might also want to consider hiring a professional to write and structure your content. A website that is well designed and easy for customers to use will help your business stand out.

Having relevant and appropriate content and images will help customers understand your products and services and will make them feel comfortable with buying from your business.

Build Your Website

You can build your own website or have a professional web developer build it for you. Websites need to be kept up to date, so make sure you plan for ongoing maintenance. You can use a website publishing package to build your own website. These are similar to word processors, but also have inbuilt features to convert your text and images to web content and send it to your website. Having someone else build a website for you is a good idea if you’re new to online business. A professional web developer can build your site quickly and provide guidance on successful web design. Hiring a professional can be particularly useful if you are looking at having an online shop or offering other services through your website. You will need to design your website so it can be easily used on smartphones and other mobile devices.

Optimising your website for mobile use means that the growing number of people using phones and tablets to access the internet can use your site while they are out and about.

Domain Name Guide

Get the Name First: As soon as you come up with a perfect name, it is highly recommended that you register it as soon as possible. Even if you’re not ready to use it, you still should grab it while it’s available, particularly if it’s a catchy name and pertains to a particular product or service. Chances are, someone else may come up with it too.

Relevance: Make sure it’s relevant to your product or service. There is no point registering coolcars.com.au, if you sell motorbikes. You might get visitors, but not your target customers.

Try and Keep it Short: It’s near impossible to register very short words with a .com or .com.au extension these days, but keeping it shorter will help people to remember it better than a long domain name.

Avoid Hyphens in Your Name: People have difficulty remembering websites with dashes or hyphens, and if they do remember, chances are they will get it in the wrong place. Remember you want to make it easy, not harder for your target audience to remember you and find you.

Use the Plural Form: If you’re selling mountain bikes, go with “mountainbikes.com” instead of “mountainbike.com” as it seems more natural.

Spelling: Use words that are easy to spell. Similarly, don’t use words that are spelled differently in some countries. For example, “color” and “colour”.

Locality Considerations: If you’re marketing your products and services primarily to users in a single country then seriously consider using that country’s top-level domain. For example, if you’re retailing products primarily to Australians then choose to end your domain with “.au”. This will help to identify your site as a local one. On the other hand, if you’re marketing your products or services globally, use “.com” as your top-level domain.

Legal Considerations: Ensure that there is no trademark or other legal problems with the domain name you choose. Also, avoid domain names that are too similar to others. Not only do you want your brand to be distinct from that of your competitors, but you want avoid any legal issues.

Site Preservation: People will often use the TLD extension of a site in order to ride on the coattails of the success of someone else. Instead of .com, someone could use your site’s name using a .net. If an unsuspecting visitor uses the .net extension instead of your .com, the other website owner could steal your traffic. This is why many people will purchase various extensions and have them redirected to the primary website. For example, “google.net” is automatically redirected to “google.com” when someone types it into their browser.

Many website owners don’t put enough thought into protecting their sites from such extension hijacking. If you can afford to do so, buying your domains with those various TLDs can help protect your site from those looking to cash in on your success.

 

Now that you have reached this stage, it’s time to Register and Get Started.

Registration Form

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